As consumers continuously pursue higher quality of life and sexual health concepts become increasingly open, the lubricating jelly market is ushering in a new round of growth and transformation. Looking ahead to 2025, PINGCHUANG MEDICAL foresees that in the customization field, the development of lubricating jelly will increasingly focus on the three core trends of "functionalization," "scenarization," and "compliance."
Functionalization:Beyond basic lubrication, meeting advanced needs. Basic lubrication is already standard; future consumers will increasingly favor functional products that offer additional value. For example, adding ingredients like hyaluronic acid and collagen to emphasize long-lasting moisturization and private area care; incorporating prebiotics or probiotics to focus on private area micro-ecological balance; developing products with special sensory experiences like warming, cooling, or numbing sensations to enhance pleasure.
Scenarization:Segmenting usage contexts, creating exclusive experiences. Consumer needs for lubricants vary in different scenarios. For instance, daily personal care might prefer gentle, additive-free types; partner intimacy might seek specific skin feels or pleasure-enhancing effects; when used with sex toys, material compatibility needs consideration; even in specific medical examination or rehabilitation scenarios, there are special requirements for product sterility, conductivity, etc. Future customization will focus more on product design tailored to specific scenarios, from packaging specifications and dispensing methods to product characteristics, all striving for a perfect match with the scene.
Compliance:Strictly adhering to safety bottom lines, aligning with international standards. With increasingly strict market supervision and rising consumer safety awareness, product compliance will become the lifeline for brand survival and development. Whether in domestic or international markets, meeting relevant regulatory standards (such as China's Class II medical device management, international FDA/CE certification) will be a basic requirement. Custom manufacturing enterprises must possess comprehensive quality management systems (such as ISO 13485, GMP) and global market access qualifications to ensure product safety and effectiveness, and to provide brands with authoritative compliance endorsements.
PINGCHUANG MEDICAL closely follows industry development trends. Not only do we possess 2000+ mature formulas for "functionalization" (covering moisturizing, warming, plant-based soothing, etc.), and offer 50+ packaging solutions and flexible parameter customization for "scenarization," but we have also built a global certification system (FDA, CE, Class II Medical Device, etc.) for "compliance."