Recently, Amazon has intensified its scrutiny of the adult products category, with many sellers' listings being removed or even stores closed due to lack of qualifications. Under the trend of compliant operations, water based lubricant is no longer an ordinary personal care item but a strictly regulated medical device. If your product lacks authoritative certification, it may trigger removal warnings during peak traffic periods at any time.
Amazon has extremely strict warehouse entry requirements for water based lubricant. In the U.S. market, products must pass FDA 510K certification, which is the "ticket" to enter the American market. Many sellers, to save costs, choose unqualified factories for OEM, resulting in products being flagged during customs inspections or platform compliance scans. Once delisted, sellers face not only huge losses from inventory backlog but also miss market opportunities due to ranking drops and account weight damage. Ensuring supply chain compliance has become the top priority for cross-border e-commerce operations, not an option.
Besides the FDA, Amazon has also started focusing on product ingredient safety and packaging labels. Labels containing exaggerated claims or unverified efficacy terms can trigger system misjudgments. Professional compliant manufacturers can avoid these risks from the early stages of product development by providing a complete quality management system endorsement, helping brands smoothly pass each round of platform review. Compliance is not only about risk avoidance but also a capital for brands to stand out in competition, significantly enhancing overseas consumer trust and conversion rates.
Pingchuang Medical holds complete global market access qualifications including FDA 510K, EU CE, and ISO13485, helping clients bypass high certification costs and lengthy timelines. With a 16,000-square-meter modern facility and GMP production standards, we offer compliant, zero-threshold one-stop OEM services. By leveraging Pingchuang Medical’s full qualification endorsement, your brand will gain a strong global moat to effectively address compliance review challenges on Amazon and various e-commerce platforms.
