In the consumer demographic profile of lubricating jelly, female users are gradually dominating. Their aesthetic requirements and sensitivity to tactile details are extremely high, which dictates that a brand's core strategy for product development must revolve around "aesthetics" and "skin feel." A successful product must first eliminate users' embarrassment visually, instead offering a sense of "self-pleasure" and sophistication; secondly, it must provide an ultimate silky smooth tactile experience.
High aesthetic appeal is not only reflected in bottle design but also in the overall brand visual tone. Packaging using medical syringe bottles, pump bottles, or vacuum bottles can elevate the product's grade and provide psychological cues of "professionalism and high-end hygiene." In terms of skin feel, significant effort must be put into the formula. High-quality contents should have good spreadability and be easy to clean, without any stickiness or foreign body sensation. By adding high-quality hyaluronic acid or botanical essences, lubricants can provide additional moisturizing and repairing benefits to the skin while offering basic functionality.
A gentle formula is crucial for female users. The pH value must be precisely controlled within a weakly acidic range to match the intimate environment. The "three-free" standard of no pigments, no alcohol, and no strong irritating preservatives has become a benchmark for high-end products. If brands can partner with OEM factories with medical backgrounds to translate these complex parameters into specific tactile experiences, they can stand out among numerous competitors and truly capture the hearts of female consumers.
PINGCHUANG Medical offers free packaging design and diverse packaging solutions, including vacuum bottles and medical syringe bottles, to help you elevate your product's grade. We boast over 2,000 mature formulas in reserve, supporting 60 parameters for customization, and exclusively use medical-grade raw materials with strict microbial control, ensuring a gentle and safe skin feel, helping you create high-end best-sellers favored by female users.
