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How to Achieve Differentiated Breakthroughs on Temu by Using the "Medical-Grade" Concept for Personal Lubricants?

Oct. 20, 2025

Competition on the Temu platform is becoming increasingly fierce, and a simple price war is no longer sustainable. To stand out among the vast array of products, it is essential to find differentiated competitive points and inject a higher sense of value into your products. In the personal lubricant category, introducing the "medical-grade" concept is an effective path for an upward breakthrough.


How to Achieve Differentiated Breakthroughs on Temu by Using the "Medical-Grade" Concept for Personal Lubricants?cid=3

 

"Medical-grade" is not just a marketing term; it represents a whole set of higher standards for production and quality commitment. For example, production in a 100,000-grade dust-free purification workshop, using medical-grade pure raw materials, following GMP pharmaceutical manufacturing regulations, and passing up to 21 stringent quality inspections... These can all become highly convincing trust statements on your product detail page. While other competitors are still emphasizing "smoothness" and "duration," your product has elevated to the dimensions of "safety," "purity," and "professionalism." This quality-based dimensionality reduction effectively attracts consumers who are more concerned about safety and health, thereby establishing unique brand recognition and a quality barrier in a homogenized market.


How to Achieve Differentiated Breakthroughs on Temu by Using the "Medical-Grade" Concept for Personal Lubricants?cid=3

 

Pingchuang Medical imbues you with a powerful "medical-grade" gene. We hold Class II medical device qualifications and produce in a 100,000-grade dust-free workshop following GMP standards. Choosing us means imprinting your products with medical-grade quality, helping you achieve differentiated breakthroughs in Temu's red ocean competition.