In the saturated personal lubricant market, creating a true "bestseller" is no accident. It requires a precise grasp of market trends, a deep understanding of consumer needs, and the product's unique competitive advantages. Homogeneous products struggle to ignite consumer purchasing desires; only those that offer personalized experiences and precisely meet specific needs can stand out in fierce competition. So, which customizable parameters can precisely target market demand to create a bestselling personal lubricant?
Successful bestsellers often address an unmet need of a specific user group. This might involve core ingredients, user feel, functional characteristics, or even packaging design. For example, for users with sensitive skin, a gentler formula and lower irritation might be needed; for users seeking enhanced pleasure, warming or cooling effects might be desired; for users focused on skincare, hyaluronic acid or other moisturizing ingredients could be added. These differentiated needs all require flexible product parameter customization.
Over 60 customizable parameters mean brands have immense freedom and flexibility to make precise adjustments to products across multiple dimensions. This includes, but is not limited to: viscosity (from thin to thick), pH (balancing the physiological environment), fragrance (unscented, light scent, or specific aroma), color, additives (e.g., hyaluronic acid, botanical extracts, functional ingredients), and packaging forms. By combining and adjusting these parameters, brands can create distinctive products that highly align with market demands, thereby precisely positioning themselves and developing trend-setting bestsellers.
Pingchuang Medical, with its powerful mature formula library and over 60 parameter customization capabilities, helps you precisely target market demand and create bestselling personal Lubricant. We stock over 2000 market-validated formulas, covering water-based, silicone-based, and hybrid, and further developed into segmented products like hyaluronic acid moisturizing, warming/cooling, and botanical soothing types. We support in-depth customization of over 60 parameters, including viscosity, pH, and fragrance, which can reduce client new product R&D cycles by 70%. We make your creativity limitless, ensuring your products can highly align with market demands and quickly boost sales.
